This section comprises new and archived publications and pieces written by thought leaders. |
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Indian Cosumer Trends 2011 - 12
Change is an integral part of every society and no consumer is spared from the effect of the phenomenon of changing demographics and income levels, which leads to their new and revamped lifestyle. In the recent times, India has been facing a sea of alteration in every sphere. While the family structure is modifying and shrinking from joint to nuclear, income has heightened, leaving consumers with increased disposable income. Consequently, the wish list and aspirations of consumers is not inert but is ever changing. What they want to use and experience alters with progress in time since they always tend to seek novelty. Subsequent to which, there has been a drift in their consumption attitude and pattern as well as a difference in the way they buy, leading to a wide range of alterations in their standard of living. Thus, change in consumer trends is inevitable. Customer Centricity
Customer Centricity : The dawn of a new era in Organized Retail Sector in India, 2011-2012.Customer Centricity through Data Analytics: The recipe for success The success of many retailers across the world and the failure of others can be attributed to one major silver bullet – how well has a Retailer changed its organization to become customer centric, by collecting and analyzing customer data and making strategies based on insights gleaned from the data. This outlook explains why it has become imperative for the organized retail sector in India to embark on a journey of customer centricity and how they could go about doing so, by an effective use of customer data. India Luxury Trends 2011 - 12
The Indian Luxury Outlook: 2011-12 The Indian luxury sector is inching forward, towards growth post the slowdown. Whilst this sector is geared to grow, the Indian luxury sector is yet young and this scenario throws up multitude learnings for all primary stakeholders: the customer, the real estate developer, the franchisee partner and the international luxury retailers foraying into India. The India Luxury Outlook 2011-12 attempts to cover the emerging trends across these salient stakeholders that will shape up and define the luxury sector in India over the next few years Emerging Trends in Indian Retail and Consumer 2011
Emerging Trends in Indian Retail and Consumer 2011 | |