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TRAVEL RETAIL

Pre-pandemic, aviation was a booming sector with airlines charting new routes and travel portals offering deep discounts. As a result, brands and businesses found the opening of outlets at airports and transit areas to be a highly lucrative proposition. This led to the upsurge of travel retail.

The pandemic put a major pause on the travel industry, debilitating footfall and styming profits. However, a proactive vaccination drive, coupled with easing of mobility restrictions, removal of capacity caps in airlines is bringing normalcy to the space. The travel retail ecosystem is again on the path of appreciation.

With travel and investments in travel infrastructure increasing in India, the role of experience and non fare revenue have become important. Technopak assists a wide spectrum of travel companies to enhance traveler experience and non fare revenue productivity

KEY SERVICE AREAS

COMMERCIAL
STRATEGY

Strategy to enhance traveler experience and the non-fare revenue for the operator.

  • Category Mix Strategy, across Retail, Duty free, Food Services, Lounges, Advertising, Parking, all other non-fare revenue sources

  • Non-Aero Revenue Modeling for the operator

  • Structuring of commercial terms and conditions
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TRAVEL
PROFILING

Insights into traveler profiles to optimize non-fare revenues

  • Research with travelers, including primary interaction

  • Destination and traveler profiling mix

  • Catchment Analysis

  • Analytics to assist product, pricing and format strategy
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IMPLEMENTATION OF NON-FARE STRATEGY

Implementing the Non-Fare strategy for the operator

  • Inputs for space allocation and design

  • Structuring of commercial terms and conditions

  • Tender management

  • Leasing management

  • Fit-out management

MIX USE DEVELOPMENT
OF PROPERTIES

Maximising productivity from land and building adjacent to travel terminals for a mixed use development

  • Business plan for development

  • Overall positioning Strategy
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DILIGENCE
FOR INVESTMENTS

Very specific inputs on Non-fare/Non-aero revenue and income maximization

  • Passenger Profile and growth analysis

  • Sales per passenger analysis

  • Sales productivity of non-aero revenue drivers

  • Revenue and income estimations
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GREEN
TRAVEL

ESG Reporting and Sustainability initiatives

  • Assessment and Gap Analysis

  • Implementing green initiatives

  • Materiality assessment

  • ESG Reporting

CONTACT FORM

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