Trace Network Labs has been assisting fashion and lifestyle brands accelerate the adoption of Metaverse to ramp up their scale and incorporate innovation, be in sync with rapidly evolving tech and offer a futuristic platform for enabling lifestyle for Metaverse.
The firm has furthered Metaverse practical use cases through an array of products such as virtual avatar personalization simulator ‘BUDDY’, Lifestyle NFT Marketplace ‘BLING’ and OS for Metaverse & DeFi ‘eMETA’ among others.
Trace has also facilitated digital fashion experiences by enabling its clients to:
- Create realistic digital twins, extend user personas & Identities virtually – customise avatars to socialise on any metaverse
- Integrate sustainable business goals with marketing goals
- Catalyse brand engagement with out of the box designs / concepts
- Recreate physical brand experiences virtually
- Enhance conversions & outshine competition
Trace Labs is an early mover in a highly nascent space of Web 3.0. The emerging space is tipped to be a more user centric experience through its decentralized protocol.
Technopak Advisors & Trace Network Labs entered in a partnership in 2022 as Web 3.0 was being adopted across the board. The tie up was aimed at crafting the future of immersive brand experiences through Metaverse capabilities. The strategic alliance is now helping firms:
a) Execute the merchandizing of assets
b) Generate parallel revenue streams over new mediums and
c) Open a plethora of possibilities for brands, users and firms as all stakeholders enter the new realm of virtual reality.
The synergy has been conducive for brands as it integrates the best of capabilities and capacities in Metaverse with retail, apparel and fashion business expertise.